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Insights from a Kagurazaka Store Owner


Episode 4: Insights from a Kagurazaka Store Owner – The Seasonal Beauty of the Geisha District and the Grace of Geisha – An Interview with Ayumi Terada, Proprietress of Yukimoto In Tokyo
The Kagurazaka Geisha District Recovered Earlier Than the Other Five Districts in Tokyo This is the fourth installment in our Kagurazaka...


Episode 3: Insights from a Kagurazaka Store Owner – Discover the 400-Year History of Soumaya, a Stationery Store in Tokyo’s Kagurazaka
Exploring Japanese Culture and History Through Stationery Store in Tokyo's Kagurazaka This is the third installment in our series...


Episode 2: Insights from a Kagurazaka Store Owner – The History and Evolution of Toushien Pottery Shop in Tokyo
Kagurazaka Store Owner Interview Series In the second installment of our Kagurazaka store owner Interview series exploring the charm of...


Episode 1: Insights from a Kagurazaka Store Owner – “Japanese Pottery Should Be Held to Be Appreciated” – Exploring Maruoka Toen and the Charm of Ceramics in Tokyo
Kagurazaka Store Owner Interview Series Begins This marks the start of the series " Exploring the Charm of Kagurazaka’s Shopping Street...


The Drama "SHOGUN" That Focused on Authenticity Sets a Record with 18 Emmy Wins – Why Not Experience Authentic Japanese Culture Next?
Hiroyuki Sanada's SHOGUN Breaks Records with 18 Emmy Wins, Including Best Drama and Lead Actor On September 15, 2024 (local time), at the...
Shinya Yamada
Sep 17, 20242 min read


We Have Been Authorized to Use the "Tokyo Tokyo" Icon by the Tokyo Metropolitan Government
Authorized to Use the "Tokyo Tokyo" Icon We, EDO KAGURA Corporation, have been authorized by the Tokyo Brand Icon Management Office of...
Shinya Yamada
Sep 3, 20242 min read


Road Race Through World Heritage Sites! The Deadline for 'Tour de Nanto' Registration Is September 20
Join the Challenging 110 km Ride "Tour de Nanto 2024" Through World Heritage and Scenic Mountain Roads! On Sunday, October 13, 2024, "...
Shinya Yamada
Aug 30, 20244 min read


What is Matsuri (Japanese Cultural Festival)? (3): The Most Important Concepts of Matsuri - "Hare" and "Ke"
'Hare' and 'Ke' Is Important for Matsuri (Japanese Cultural Festival) Hare and Ke are Japanese terms that express the rhythm of daily...
Shinya Yamada
Aug 28, 20243 min read


What is Matsuri (Japanese Cultural Festival)? (2): The Reason Why Matsuri Has Seasonality
Understanding the Reason Behind the Seasonality of Matsuri (Japanese Festivals) Yesterday, I explained why Matsuri (Japanese festivals)...
Shinya Yamada
Aug 27, 20243 min read


What is Matsuri (Japanese Cultural Festival)? (1): The Reason Why Matsuri is Held Only Once a Year
Do You Know Why Matsuri (Japanese Festivals) Are Held Only Once a Year? Japanese festivals are popular among foreign travelers. While...
Shinya Yamada
Aug 26, 20243 min read


Anticipation for "2024 Kagurazaka Machitobi Festa (Festival)" in Tokyo
2024 Kagurazaka Machitobi Festa (Festival): Celebrating Art and Culture from October 12 to November 3 From October 12th to November 3rd,...
Shinya Yamada
Aug 24, 20243 min read


Traveling in Japan Will Be Easier Starting September 1st: Expanded Sales Locations for the Prepaid Card "Welcome Suica"
Expanding Access to Convenience: Prepaid Card "Welcome Suica" Now Available Beyond Airports Good news for inbound travelers to Japan! As...
Shinya Yamada
Aug 21, 20243 min read


The "Shosho" Period, When the Heat Begins to Subside, Starts on August 22nd. Do you know 24 sekki (Solar Terms) and 72 kō (Micro-seasons)?
Understanding Japan's Seasonal Rhythm: The 24 Solar Terms and 72 Micro-seasons In Japan, there is a unique way of dividing the seasons...
Shinya Yamada
Aug 19, 20242 min read


Why Conversations with Artisans and Geisha are So Enjoyable: Let's Enjoy Talking with "Genuine People"
Since our company began offering traditional cultural experience tours, I have had the opportunity to converse with many artisans and...
Shinya Yamada
Aug 1, 20242 min read


Major Misconceptions Among Foreign Tourists: Understanding and Preserving Japanese Traditional Crafts
On June 28, 2024, the Japan Tourism Agency released the " Survey on the Environment for Accepting Foreign Tourists in Japan ." The...
Shinya Yamada
Jul 18, 20242 min read


The Best 19 Things to Do in Shinjuku
Today, we introduce "The Best 19 Things to Do in Shinjuku (19 New Things to Experience in Shinjuku)." This booklet is only available in...
Shinya Yamada
Jun 29, 20244 min read


Senshuraku: The Connection Between Noh and Sumo
Did you know that there is a deep connection between Noh and Sumo? This connection is rooted in the Noh play "Takasago," which has been...
Shinya Yamada
Jun 13, 20243 min read


Attending the Shinjuku Convention & Visitors Bureau's Annual General Meeting and 10th Anniversary Celebration
Shinjuku Convention & Visitors Bureau Hosts 10th Anniversary Celebration On Tuesday, June 4th, the 11th Annual General Meeting and the...
Shinya Yamada
Jun 5, 20242 min read


Our Traditional Cultural Experience Tour, "Kagurazaka Refined Wander," Featured on Shinjuku Convention & Visitors Bureau’s Social Media
On May 31, 2024, our traditional culture experience tour, " Kagurazaka Refined Wander ," was featured on the Shinjuku Convention &...
Shinya Yamada
Jun 1, 20242 min read


Moved by the Event of Hachioji Kuruma Ningyo and Geisha at Kagurazaka Ryotei Yukimoto
On Saturday, May 25th, the 16th edition of "Kagura Goyomi," featuring Hachioji Kuruma Ningyo, was held at Kagurazaka Ryotei Yukimoto ....
Shinya Yamada
May 27, 20242 min read


Experience the Essence of 'Wabi-Sabi' Japanese Culture in Kagurazaka, Tokyo
'Wabi-Sabi' and the Beauty of Imperfection Japanese culture is often symbolized by the spirituality of 'Wabi-Sabi.' A crucial element of...
Shinya Yamada
May 11, 20243 min read


Shinjuku's Kagurazaka: Deep Connections with Tokugawa Iemitsu, the Third Shogun of the Edo Shogunate
Tokugawa Iemitsu, the Third Shogun who Consolidated the Foundations of the Edo Shogunate Tokugawa Iemitsu, the third Shogun of the Edo...
Shinya Yamada
May 7, 20243 min read


Japanese Traditional Crafts—Once Lost, They May Never Return: How to Support Japanese Artisans with Experience Tour
Japan is home to numerous exquisite traditional crafts, but they are not automatically preserved through generations. The market for...
Shinya Yamada
Apr 25, 20242 min read


Experience Hachioji Kuruma Ningyo and Geisha Performances at Kagurazaka's Ryotei "Yukimoto"
Kagurazaka's ryotei " Yukimoto " proudly hosts the 16th Kagura Goyomi event, featuring the Hachioji Kuruma Ningyo performance . They are...
Shinya Yamada
Apr 23, 20243 min read
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